Stefan Nuijten, founder and Managing Director of Fightclub, explains: "In addition to integrating the Belgian performance agency Grava, the arrival of EnoRm is both an exciting and logical step for us. In 2013, Eric Beekman and I founded EnoRm (then called Forza Digital), and we know the way of working, the team and the clients very well. In every respect, EnoRm and Grava are a perfect fit with Fightclub, and above all, our shared ambitions and propositions align strongly."

In June last year, Fightclub joined Customer Collective, the fast-growing Belgian group that focuses on a unique mix of strategy, digital, data, technology and branding & performance. Fightclub has built a strong reputation in that last domain, which is also reflected in the title of Best Full Service Agency in the Netherlands in the large agency category, awarded after research by Multiscope for the trade magazine Fonk.

More impact in Belgium

Alongside the acquisition of EnoRm, Fightclub is also integrating the Belgian performance agency Grava. This move strengthens the company’s impact in Belgium.

Grava focuses on digital performance but lacked creative expertise. "We have long felt that we could serve our clients better and achieve greater success by combining creativity with our performance campaigns. For example, you can steer creative campaigns with insights and improve performance ROI through better creative assets," explains Dennis Kenis, founder and Managing Partner of Grava. "Clients also often want to limit the number of partners to enable faster decision-making and gain more economies of scale."

On the same page

The Breda-based agency EnoRm has a team of 28 talents and has built a solid client base with names such as PON Cat, Pure Fishing, EHM Hospitality Group and Aartsen Fruit & Vegetables.

Eric Beekman, Managing Director of EnoRm, explains the decision: "Over the past years, we have experienced strong growth as a full service digital agency. We succeed in partnerships where we give everything to achieve our clients’ goals. Although we have built a strong and broad team, our ambitions go even further. That is why joining Fightclub and Customer Collective is a logical step. We share the same DNA from our earlier collaboration. This ensures further growth, knowledge and ambition for the future without losing our culture and approach."

About EnoRm

Together with our team of over 25 specialists and a stunning mix of creativity, technology and performance, EnoRm offers the ultimate digital blend. Because digital runs through our veins, we help our clients succeed in the online world.

About Grava

Grava is a digital performance marketing agency that puts brands, companies and products on the digital track for more leads, more revenue and more business. Their driven team of digital experts has a wealth of experience and knows exactly what works and what does not. No words, just data.

About Customer Collective

The Customer Collective group helps companies build strong relationships around their most important asset for growth: their customer. We call this Customer Ownership. This approach puts the end customer at the center of every activity, focusing on a unique combination of strategy, digital, data, technology and creativity.

Customer Collective is backed by Down2Earth Capital and Quanteus Group.