Our latest campaign immediately scored the highest CITO rating

Cito, the well-known developer of tests, exams, and measurement tools, has partnered with Breda-based Fightclub to create a new image campaign.

Serge Hoek, Manager of Customer & Market:

“Many people know Cito from the well-known Cito test, now called the Central Final Test. But we do so much more! From developing prototypes and creating exams for secondary education, to the student tracking systems for primary and secondary schools, and exams for companies and professional associations. We believe in the power of objective data that shows what people are capable of — data that helps us support teachers and move students forward.”

Cees Faes, Managing Partner at Fightclub, adds:

“In the new campaign, Cito’s supportive role takes center stage; Cito makes a constructive contribution through testing and examination to the personal development of far more people than you might think. From teachers and students to business professionals and new citizens of the Netherlands — regardless of age, level, or background. The first campaign materials, set to run both in print and online, have already launched, and there’s more to come. In this way, Fightclub also supports Cito, and together we’re working toward powerful education!”