In September 2021, the time had finally come. After 35 years, Formula 1 returned to Zandvoort. The race on the renovated circuit in the dunes was a home game, also for the iconic F1 duo Olav Mol and Jack Plooij. These two commentators were the face of this Mora campaign developed by Fightclub, in which the duo showed that snacks are absolutely indispensable at a tasty home game.

As a typical Dutch brand, Mora decided to tie in with an already legendary race at Zandvoort. By linking the duo Olav & Jack to Cora & Flora, the concept took off. With Mora's snacks, you can enjoy yourself at home in front of the TV and the online video in which commentary is given on hot bitterballen generated a lot of publicity and views.

Mora also provided the necessary anticipation on social media. With Warmmming-up videos, the presentation duo looked ahead to the race at Zandvoort. With this campaign, Fightclub got the Netherlands excited for the race, and the viewing pleasure at home was of course enhanced with Mora's snack range.