Pon Cat

Pon Cat

Uniting Pon Cat’s brands & markets

Uniting Pon Cat’s brands & markets

Uniting Pon Cat’s brands & markets

Pon Cat is the Caterpillar dealer in the Netherlands and a global player in heavy equipment, mining machinery, generators, and solar panels. Working across multiple countries and languages, Pon Cat needed a unified digital presence that reflected its market leadership.

Client :

Client :

Pon Cat

Category :

Category :

Tech, website, performance

The challenge


Pon Cat wanted to merge two divisions on one online platform: Pon Equipment and Pon Power. The challenge was to create a seamless website that unified both while still addressing their diverse needs. Additionally, the platform needed a smooth user experience, easy to use CMS, and powerful reflection of the brand.

The Insight


We soon found that user experience was Pon Cat’s top priority. A detailed customer journey analysis revealed the need for intuitive navigation, localized content, and a design that showcased Pon Cat’s innovative spirit.

The Strategy


We developed a user-friendly platform with Concrete CMS. The website successfully united Pon Cat’s power systems and machinery. It included solutions for different local needs while keeping the brand’s identity consistent. After launch, we continued to improve the platform with updates.

The Results


  • Website visitors increased by 4000% during campaigns.

  • Over 150 brochures downloaded in the Street Smart campaign.

  • Cat Solar campaign increased traffic by 118% and brought in 43 leads.

  • Stronger connection with the audience through social media engagement

The Results


  • Website visitors increased by 4000% during campaigns.

  • Over 150 brochures downloaded in the Street Smart campaign.

  • Cat Solar campaign increased traffic by 118% and brought in 43 leads.

  • Stronger connection with the audience through social media engagement

Inspired by Pon Cat's website?

Inspired by Pon Cat's website?

Inspired by Pon Cat's website?

Discover how we can launch your corporate website.

Discover how we can launch your corporate website.

Smart work

Smart work

Smart work

Smart work

A selection of our projects.

A selection of our projects.